[Left to Right: Cinema United’s Harry Medved, Cranford Theater’s Doreen Sayegh, Cinema United’s Matt Pollock]
Cinema United staffers Matt Pollock and Harry Medved recently attended the reopening of the nearly 100 year-old Cranford Theatre, the cultural gathering place for the historic Main Street America town of Cranford, New Jersey.
Reopening and revitalizing the five-screen Cranford Theater has been the result of the hard work of indefatigable cinema owner Doreen Sayegh (highlighted in Cinema United’s Behind the Screens: Faces of Exhibition video from CinemaCon 2025), along with her family and team members.
“The movie theatre is definitely the anchor of our downtown,” says Downtown Cranford Executive Director Caren Demyen said at the the theatre’s reopening on December 2, 2025, “People go see a movie at The Cranford Theater and they will stop at other downtown destinations to have dinner or drinks nearby. Because of the wide variety of movies playing at the cinema, they’ll be introduced to the town of Cranford, New Jersey, and then will want to come back. We do a lot of cinema-merchant collaborations, like Sunday Dinner & a Movie with our local bistro or an in-theatre book-reading tie-in with the Cranford Bookstore. The local merchants really appreciate the theatre being here, and they see first-hand how it helps their business. We’re so grateful that Doreen and her team were able to achieve this holiday miracle for us. She embodies what community means with the support she’s provided for all of us. We’re so lucky that Doreen and the theatre are here.”
